Content Marketing Scorecard

Welcome to the Content Marketing Scorecard!

Are you curious about how well your current content and digital marketing strategies are performing? Our Content Marketing Scorecard is designed to help you identify areas where you might need additional support. By answering a few simple questions, you’ll gain valuable insights into your content creation and digital marketing efforts.

Whether you’re looking to boost your website traffic, enhance your social media engagement, or improve your email marketing campaigns, this scorecard will provide you with a clear picture of where you stand and what steps you can take to achieve your goals.

Let’s get started and see how your content marketing measures up!

How often do you publish new content on your website or blog?

How would you rate your current social media engagement (likes, shares, comments)?

Do you have a dedicated team or individual responsible for SEO (Search Engine Optimization)?

How effective are your current email marketing campaigns in terms of open and click-through rates?

What is your biggest challenge in digital marketing?

How often do you analyze your competitors’ content and digital marketing strategies?

How well do you understand your target audience’s preferences and behaviors?

Scoring:

  • Mostly A’s: You seem to have a strong content and digital marketing strategy in place. However, there might be areas for optimization.
  • Mostly B’s: Your efforts are on the right track, but you could benefit from additional support in specific areas.
  • Mostly C’s: You might need significant support in both content creation and digital marketing to achieve your goals.
  • Mostly D’s: It looks like you need comprehensive support to build and execute an effective content and digital marketing strategy.
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