Having worked with hundreds of clients over the years, I have had my fair share of comms about the “timeline to leads.” It’s always a sensitive topic for both sides, as marketing is the top-down driver to gathering those leads. Still, marketing is a science. An effective marketing strategy takes time to develop the best […]
As a business owner, where you put money to grow your business is a constant focus. The goal, of course, is to invest where you can see the most consistent return, whether it be in technology like a new computer network, staff like new partners or managers or in marketing, to draw in and convert […]
If you have a website for your business, chances are you’ve heard of Google algorithms or their nicknames like Panda, Hummingbird or Penguin. If not, you probably have noticed that sometimes your website is visible in search, and sometimes it isn’t. The hard and fast of it is, Google algorithms are the math-based elements that […]
We denounce with righteous indignation dislike beguiled and demoralized
